ARCANA HAIR is an independent hair and beauty services in unique award winning salon environments in Southampton and Winchester.
Their first salon, based in Southampton, was established in 1994, while the second location, in Winchester, was launched in 2005.
Arcana Hair owners were seeking a simple, but modern website that would allow them to display all their products and services. Also, they needed an e-shop integration to sell their own brand products.
The new website and GMB profile improved their local presence and offered clear and relevant information to their customers about their used products, team members and their qualifications.
In addition, a brand refreshing occurred in order to align their new business objectives and direction.
Due to responsive and carefully crafted website, ARCANA HAIR has experienced continued growth in conversation, average order value and traffic.
This tailor-made digital platform that combines the local business with the world wide web and reaches out directly to their target market.
” We used KIND M3DIA for our brand new website and they were fantastic, super efficient with lots of creative ideas. Danil really understood our aims and put together a proposal which generated the “right feeling about our brand”; would definitely recommend. .”
Anna, ARCANA HAIR
Some of results obtained throughout our partnership:
- In four week turnaround, we were able to make changes in order to establish a clear and more upmarket brand identity.
- Improve usability of the their digital asset – website to provide a strong foundation for building brand awareness.
- Improve their local presence through creating Google My Business profiles and establishing a digital media strategy for next 6 months.